“Sales-Pricing” is so well-known for its simple business standpoint. But there is both a simple and…
Category: Branding
What is the North Star Metric for your business?
The North Star Index (NSM) is a metric a company uses as a focus for growth.…
The Ultimate Growth Strategy of Shopify
Shopify, the e-commerce giant with more than 1.7 million customers and recently surpassing Amazon in online…
Why is Storytelling important in Marketing?
Humans live in stories. Storytelling facts, philosophies, all incidents, and everything in between have been passed…